Chapter 11 Basic usability for interactive visualizations

move earlier?

How to measure usability?

MEELS

  • Memorability
  • Efficiency
  • Errors
  • Learnability
  • Satisfaction

https://www.nngroup.com/articles/usability-101-introduction-to-usability/

Three independent measures * Accuracy (Percent Correct) * Time to Complete Each Scenario * Satisfaction

https://www.usability.gov/get-involved/blog/2006/03/complete-picture-with-usability-testing.html

11.1 What do users want to do with a dashboard

Typical User Performance Tasks

  • Retrieve absolute value: “What was the price of barrel of oil in February 2015?”

  • Retrieve ratio value: “About what is the ratio of the cost of a sandwich to the total cost of room service in Seattle?”

  • Find extremum: “In which country is the average internet speed the fastest?”

  • Make comparisons: “Which metro system has more ridership?”

  • Find correlations/trends: “What is the relationship between the height and weight of these individuals?”

http://dx.doi.org/10.1109/TVCG.2016.2598920

Dashboard activities

  • Navigation between pages
  • Customizing page content with searches, filters
  • Locating relevant content
  • Reading content and charts

Tasks for dashboards * Check that things are going ok * Check that a process had completed * Troubleshoot a problem * Support a tactical decision * Decide where to allocate resources * Try to better understand a complex system

http://www.jeromecukier.net/2015/02/07/dashboards-as-products/

11.1.1 Conducting an Initial User Study

11.2 How to Test a Dashboard

Different things to test

  • Tone and style
  • Comprehension
  • Usefulness
  • Readability
  • Organization
  • Navigation
  • Interaction
  • Engagement and influence

https://www.uxmatters.com/mt/archives/2009/12/testing-content-concepts.php

11.2.1 Preliminary Questions

  • Can act as a warm up before scenarios/tasks
  • Good for first impressions
  • Avoid leading, closed, or vague questions

https://www.nngroup.com/articles/leading-questions/

Sample Preliminary Questions

Ask: “Have you heard of [site]?” ____Yes ____No

If yes, ask: “Tell me what you know about them.”

Bring the test participant to [site]. Ask: “Just from looking at this site, what kinds of information do you think you could get from this site? Please be specific.”

Ask: “Who do you think this site is designed for? Why?” (Probe: public, health professionals, etc.)

https://www.usability.gov/how-to-and-tools/resources/templates/what-testnote-takers-guide.html

11.2.2 5-second test for first impressions

Evaluating memorability, style, satisfaction

Show the page for only 5 seconds, then ask (e.g.): * “What is the purpose of the page?” * “What are the main elements you can recall?” * “Who do you think the intended audience is?” * “Did the design/brand appear trustworthy?” * “What was your impression of the design?”

https://fivesecondtest.com/

11.2.3 Think-aloud Scenarios

Evaluating efficiency, errors, learnability

Present 3-5 Think-Aloud Scenarios

Specific tasks you designed the visualization for, based on initial user testing * Make the task realistic * Make the task actionable * Avoid giving clues and describing the steps

https://www.nngroup.com/articles/thinking-aloud-the-1-usability-tool/ https://www.nngroup.com/articles/task-scenarios-usability-testing/

“First click” testing as a variation

Describe scenario, then ask what participant would click on first https://www.usability.gov/how-to-and-tools/methods/first-click-testing.html

11.2.4 Closing Questions

Evaluating memorability, style, satisfaction

  • What is your overall impression to [site]?
  • What is your impression of the search capability?
  • Do you feel this site is current? Why?
  • What did you like best about the site?
  • What did you like least about the site?

https://www.usability.gov/how-to-and-tools/resources/templates/what-testnote-takers-guide.html

One question to rule them all

Single Ease Question (SEQ)

Overall, this task was?

Very Difficult…Very Easy (7-point scale)

https://measuringu.com/single-question/